The Lies about Getting Awards as a Marketing and Branding Strategy

Transcript: Many people believe that getting awards is a great marketing and branding strategy. Well... turns out that this is a big lie.... Especially those awards that are 'given' in…

You Don’t Have to know HOW to Write a Book, You Need to Know WHY…

Transcript: When people think about writing a book, one of the most common excuses they give is, “I don’t know HOW to write a book”. This is like approaching the…

Being a role model and offer hope & help to people.

Transcript: Leadership is all about being a role model and offering hope & help to people. This is what I stand for. Today, people like entrepreneurs, experts, and professionals... who…

It’s Time to Lead. It’s YOUR Time.

Transcript: Your time has come. That's what I stand for... to remind you that it's YOUR time to take charge. It's your time to rise up to the next level.…

Social Media WILL NOT Get You Branding

Transcript: Social media will not get you branding for free. Whatever you post won't even reach a small fraction of your own connections or friends on your favourite social network.…

From Shining Floors… to creating Cheetos!

Image Source: www.sporkful.com You probably never heard of Richard Montanez. As the son of a Mexican immigrant who never made it past fourth grade, Richard lived with ten siblings in…

It’s time to get More Recognition, Credibility, and Authority for your work.

Transcript: Can you believe it? Lack of recognition tops the list of reasons why people quit jobs... I read it in a study by Gartner recently. Not money... not facilities...…

Preparing the Manuscript BEFORE Finding a Publisher is a Surefire Way to Failure!

Transcript: First time authors often make this mistake. They believe that they must create their book or manuscript first and THEN find a publisher who is willing to publish it.…

Joining Associations Will NOT Guarantee Success

Transcript: There are industry and professional associations for almost everything under the Sun. But some people think all they need to do in order to succeed in their business or…

The Birkin Bag Story

Transcript: Let me tell you a quick story... It's about an unassuming purse, known as the Birkin bag. Hermes, the maker of these bags doesn't do ads like Louis Vuitton…